The new EU personal data legislation enters into force in 2018. The legislation aims to ensure that each person gains better control over his/her own personal data – e.g.:
- Easier access to your own data.
- The right to transfer data. It will be easier to transfer your personal data between service providers.
- “The right to be forgotten” As long as there are no legitimate reasons for retaining it, your personal data can be deleted.
- The right to know when your data has been hacked.
THE VIDEO IS A 40 MIN WALK THROUGH OF THE NEW LEGISLATION WITH IT LAWYER TORSTEN HYLLEBERG.
The new personal data legislation will demand comprehensive changes in terms of how most firms manage their data today. In that respect, it is important that you start to get a picture of the specific challenges the new personal data legislation will pose for you/your company.
Make sure to involve management in the process and ensure ownership by the right people. Taking charge of personal data management is a long, hard process, so it is crucial to get started right away.
Handling personal data in relation to marketing your products and services requires special circumspection. Keep up to date with the rules and regulations, so everything is in place before the legislation enters into force.
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